Branding | Creative Direction | Photo Art Direction | Design | Retail | Product Strategy | Product Concept Development | Content Development | Marketing
Model Photography by Harold Daniels
Designed for HauteHouse
Product Positioning: Theorie Signature is essential hair care for active beauties. Powered by a performance blend of nature and science, Signature uses the essential elements to create gentle products that deliver easy, authentic beauty. It’s the brand you trust every day because it invites you to be yourself. No excuses. No apologies. It works with nature and never seeks to redefine it. It’s clean, classic and as personal as your signature.
Active Beauty Shines.